Airbnb #WeAccept Campaign

For my Integrated Marketing Communications course we were instructed to create a presentation on a recent campaign and analyze it. The ad campaign I chose was the We Accept campaign by Airbnb. In this presentation, I went over what the campaign was about, what promotional tools were used, the response of the viewers, and how it related to integrated marketing.

Full Presentation: 

https://docs.google.com/presentation/d/1YvXYG2-LqLKSBgytiAty-_w-MTB7yotciK1DNWVR5E4/edit?usp=sharing